Footwear manufacturer Converse has retracted a promotional photograph from its digital platforms following widespread criticism regarding the image's content. The advertisement, which featured the brand's Chuck 70 X trainer, drew negative attention on social media due to lighting choices that viewers claimed resembled the pointed hoods associated with the Ku Klux Klan.
Furthermore, observers noted that the positioning of the shoes in the frame appeared to evoke imagery related to lynching. The campaign, which launched internationally on August 27, featured South Korean artist Karina from the group Aespa.
In a formal apology released on Friday, the company acknowledged the severity of the situation. "We understand why this image is deeply upsetting and recognize that we got this wrong," the brand stated, adding that it is currently working to ensure the image is removed from all locations. The company concluded its statement by affirming that such an error should not have occurred and pledged to improve its future processes.
Source: BBC News
暂无评论。快来发表第一条评论吧。